The textbook definition of music is arranging sounds and tones in succession to create continuity and harmony. Music is among the everyday aspects of our lives that is often overlooked. Research has shown that listening to various music types significantly improves both your physical and mental well-being. With each passing decade, there is always a notable and significant shift in the music industry, right from the evolution of the genres to how we consume music.
The music industry has evolved from the use of cassettes and boomboxes to the introduction of smaller core compact technologies such as the iPod and the use of smartphones with access to various music sources. As we embrace the opportunities 2021 has for the music industry, we have to comprehend that today there are varying roles in the music industry, i.e., singer, songwriter, record label, streaming services, among many others.
However, regardless of the role a person has in the music industry, there are a couple of new and emerging trends he/ she cannot ignore. Undeniably, one of the most notable trends to look out for in 2021 is the one where the topic from the best essay writing service you choose can turn into a high-quality article. Besides, the ongoing COVID-19 pandemic has caused a ban on live performances and music tours. Therefore, the music industry has had to evolve with the changing times. As such, here are some of the top music trends that have significantly changed the industry. They include:
• Increased dependency on live streams
Previously, your favorite artists had to organize large events to announce new releases or album launches. However, as most cities globally dealing with the effects of the COVID-19 pandemic, large gatherings are still not safe. However, news reports have shown that during the year 2020, there is increased use of social media live streaming facilities to reach a lot of people within a short period.
• Brand identity through streaming
Regular interaction with your fanbase is among the most effective ways artists stay relevant and connected to their audience. There are quite a few platforms that offer streaming services that help artists interact with their fans and maintain their brand’s identity.
• Adoption of new roles by existing members in the industry
Most recording artists relied on a particular record label to help distribute their music. However, with recent technological trends in the music industry, everyone can control their music through social media and other streaming platforms. Thus, the role of record labels is increasingly less needed. As such, record labels will have to adapt to the changing landscape of the music industry.
• More possibility for music genre crossovers
Music has for the longest time been divided into genres, such as reggae, pop, country, among many others. However, with emerging trends, there is a world of opportunities for genres mixing, whereby artists can try out their hand at genres they are not primarily known for. This is evident with Lil Nas X’s song, Oldtown road, which managed to be hailed as a Hip-Hop – Country song.
• Algorithm-based recommendations
Today, we have the benefit of accessing a wide array of music on almost all of our devices, i.e., smartphones, laptops, smart TVs, etc. As we engage with the various music platforms, data is collected to make more accurate music recommendations one would listen to or have previously listened to. Some great examples of algorithm-run platforms are Alexa, Pandora, YouTube, Spotify, etc. the main aim of such a technology is to increase the time spent streaming music on the platform.
• Less dependence on traditional means of music production and distribution
Currently, a recording artist cannot entirely depend on music for financial support, especially with the limited movement due to the COVID-19 pandemic, i.e., no tours or concerts. Therefore, as a musician, you ought to think outside the box to connect with your target audiences, such as moving to social media and streaming platforms.
These are just a few of the trends to expect in the music industry in 2021. However, it should not go without mention that music lovers are constantly on the lookout for the next big hit and are less inclined to create a playlist based on genres. As such, streaming services and other digital content creators have already hopped at the opportunity to offer their listeners a playlist based on their preferences and unique tendencies online. This is welcomed by the vast majority of people who enjoy different music categorized under diverse genres. Finally, with the COVID-19 vaccines being administered in major cities worldwide, musicians can start planning live performances on stage.